Health boss tells of ‘battle’ with anti-vax groups

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Sofia Catherine
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Fighting Anti-Vax Misinformation: Dr McNally’s Public Health Mission

Anti-vax misinformation continues to pose a serious public health threat, according to Worcestershire’s director of public health, Dr Lisa McNally. She has pledged to intensify her battle against social media groups spreading false claims that undermine vaccine confidence. Speaking before a county health scrutiny committee, she stressed the rising risks from declining immunization rates, especially for diseases like measles.

Her remarks follow the recent death of a child at Alder Hey Children’s Hospital in Liverpool due to measles. The incident has reignited national concern over vaccination rates and the spread of anti-vaccine sentiment online.


Health Leader’s Battle Against Vaccine Misinformation Gains National Spotlight

Dr McNally made it clear that the influence of anti-vaccine groups on platforms like Facebook and Telegram remains one of the most persistent threats to public health. “We owe it to the parents of the child in Liverpool and others who’ve suffered to keep fighting this,” she said.

She acknowledged the challenge posed by online groups that often operate anonymously and use scare tactics. “They can spread fear unchecked, while we must remain professional. But that doesn’t mean we stop.”


Anti-Vax Misinformation Puts MMR Vaccination Rates Under Scrutiny

Worcestershire continues to maintain relatively high vaccination rates for MMR (measles, mumps, and rubella) and flu. However, Dr McNally expressed concern over a “slow and steady” decline in pre-school vaccine uptake over the past decade.

She emphasized that unvaccinated children remain at “real risk” of contracting severe, preventable diseases like measles. “Even a small dip in uptake can result in outbreaks, which we’ve seen in recent months.”


Protecting Every Child Is the Goal

While misinformation spreads rapidly online, Dr McNally reaffirmed that her team remains dedicated. “Every child vaccinated, every adult getting their flu jab this winter – that’s one less person at risk of severe illness,” she said. “That’s enough reason for us to keep fighting.”

She also highlighted the importance of community trust and parental responsibility. “We are urging all parents to check their child’s vaccination status and act quickly if any dose is missing.”


Support for Evidence-Based Public Health

Dr McNally’s proactive stance has drawn praise from colleagues and health professionals who recognize the challenges of countering misinformation in the digital age. By standing firm in the face of intimidation and fear-mongering, she hopes to reinforce confidence in vaccines and protect public health.

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